Tennent Media at Yale University

During spring 2004, Tennent Media partnered with Yale Students for Christ, and Yale students and alumni to place 10 full page advertisements in The Yale Daily News, poster the campus with messages about the gospel, and distribute free books to everyone in the campus community (650 copies of Jesus Among Other Gods by Ravi Zacharias and 650 copies of The Passion of the Christ by John Piper).

All of these advertisements were written by Yale alumni:

1 Life: God made us and gave us life to know and enjoy him.

6 New Life: God became human in Jesus Christ.

2 Life: A love that lasts, a purpose to life, eternity in our hearts...because God made us for a relationship with him.

7 New Life: Jesus died the death we deserve to offer us forgiveness and new life.

3 Death: We have forsaken our relationship with God by rejecting him, resulting in spiritual death.

8 New Life: Reconciled, freed, healed, accepted, made whole, given new life...because Jesus took what was mine and gave me what was his.

4 Death: Loneliness, war, addiction, grief, despair, racism, death...the experience of separation from God.

9 Life or Death: We must choose to trust in Jesus in order to receive new life from God.

5 New Life: God's loving initiative in his son Jesus Christ offers us new lfe in a renewed relationship with God.

10 Life or Death: Two ways to respond to Jesus.